Best Practice Report

Incentive Design and Management: Business Requirements

January 7th, 2019

Summary

Effective incentive design and management motivates sales reps, aligns sales rep performance with sales results and supports retention. Understanding the business requirements for incentive design and management enables sales operations leaders to meet these requirements with people, processes and technologies. Supporting technologies must be evaluated according to their ability to support these requirements.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.