Every year, B2B organizations determine their corporate growth strategies by examining and selecting market opportunities to pursue. However, market opportunity alone does not guarantee success. A lack of ability to execute against the growth strategy can be a key inhibitor to achieving performance goals, especially if product, marketing, and sales are not aligned on prioritized actions. In this report, we introduce a method for assessing readiness to execute a growth strategy, and a process for identifying and prioritizing gaps that, when filled, can transform into actions that inform and align product, marketing, and sales plans.