Managing Tradeoffs in Product Development

January 1st, 2018

Sam Somashekar

With contributor:

Summary

Product managers are responsible for driving decisions when the need for tradeoffs arises in the product development process. Internal events (e.g., the discovery of an incorrect estimate in a development effort) and external developments (e.g., a new product from a competitor) can trigger a change in priorities. Use a five-step process to identify, assess, and gain alignment on tradeoff options. We provide a framework that product managers can use to evaluate tradeoffs and make quick, well-informed decisions during the product development process.

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