Summary
Site search plays a vital role in your digital customer experience strategy. It helps improve customer self-service, increase sales conversion rates, and increase page views and site traffic. Accordingly, organizations are revisiting their site search technology decisions. They need site search tools that deliver more personal experiences to customers in ways including contextual results pages, promotions, recommendations, and dynamic browsing and navigation structures. For this market overview, Forrester examined 14 site search solutions, including commercial solutions from Adobe Systems, Amazon Web Services (AWS), Apptus Technologies, Attivio, Coveo Solutions, EasyAsk, Google, HP Autonomy, Mindbreeze, Nextopia, Oracle, SDL, and SLI Systems. We also looked at the open source solution Lucene/Solr.
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