Landscape Report

Now Tech: Digital Asset Management For Customer Experience, Q1 2019

Forrester's Overview Of 33 Digital Asset Management Providers

March 11th, 2019
With contributors:
Allen Bonde , Charlie Ruhl , Christine Turley

Summary

You can use digital asset management (DAM) to reduce content recreation costs, increase operational efficiency, and improve rights management and compliance. But to realize these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. Application development and delivery (AD&D) professionals should use this report to understand the value they can expect from a digital asset management provider and to select one based on size and functionality.

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