Case Study

Pitney Bowes: Accelerating Engagement With Customer Communities

September 25th, 2019
Lisa Nakano, null
Lisa Nakano

Summary

A customer community that has cross-functional buy-in can result in increased customer engagement and better aligned and engaged internal teams. Choosing a platform for a customer community is a start, but organizations shouldn’t be afraid to switch providers if the first effort isn’t a great fit. By implementing an engagement-focused customer community, Pitney Bowes increased its customer engagement and realized several internal benefits.

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