Model Overview Report

Protect Your Customers And Your Brand Using The Forrester Secure What You Sell Model

August 2nd, 2021

Summary

To truly embed security into the product, security pros must engage with the product team and undertake appropriate security activities throughout the product lifecycle. The Forrester Secure What You Sell Model overlays security on the Product Marketing and Management (PMM) Model and provides a framework for the security team to collaborate with the product team. In this report, we show how security pros should use this model to set the security goals and activities at all six stages of the product lifecycle.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.