Best Practice Report

Q&A: Getting Started With Digital Accessibility

Your Top Digital Accessibility Questions Answered, Part One Of Two

May 12th, 2021
With contributors:
David Truog , Amelia Nickels , Kelsey Callahan , Shayna Neuburg


Companies that prioritize digital accessibility break into new markets, get employees more engaged, and avoid the legal risk of not having accessible digital experiences. But most companies take haphazard approaches to accessibility or do not have the foundational building blocks in place to ensure their efforts are successful. This is the first of two reports answering the 12 questions Forrester receives most frequently about digital accessibility and highlights examples of companies getting it right — with a focus on how to get started.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.