Trends Report

Read My Lips: Clear Communication Can Mean Billions In Revenue

Improving Customer Communications Creates An Easy And Engaging Customer Experience — And Drives Revenue

July 31st, 2017
Michelle Yaiser, null
Michelle Yaiser
Faith Adams, null
Faith Adams
Margaret Rodriguez, null
Margaret Rodriguez
Danielle Place, null
Danielle Place
Laura Tramm, null
Laura Tramm
With contributors:
Harley Manning , Scott Ross , Rachel Birrell


How well your company communicates with your customers has a surprisingly large impact on your brand’s overall customer experience. In turn, this outsized influence translates into a revenue impact that can be a game-changer for your bottom line. In this report, we describe how improvements in communication boost Customer Experience Index (CX Index™) scores and increase revenue by creating a better experience for your customers. We also detail how some CX pros have successfully purged jargon from their customer communications and simplified their messaging to increase clarity and build trust.

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