Best Practice Report

Reduce Technical Debt By Understanding Enterprise Video Platform Capabilities Before RFP

Strategic Technology Selection Guide For Enterprise Video Platforms

December 20th, 2023
Chuck Gahun, Principal Analyst
Chuck Gahun Principal Analyst
With contributors:
Linda Ivy-Rosser , Cheryl McKinnon , Hannah Murphy , Christine Turley

Summary

Social media is skewing consumers’ content consumption preferences to video, and now business leaders are aspiring to leverage these evolving habits to foster higher levels of engagement with enterprise content. Enterprise video platforms (EVPs) offer enhanced video management and curation capabilities — and the promise of unlocking new tiers of enterprise value. This report is the essential guide to advancing your business strategy by understanding how EVPs convert business value, their technology capabilities, and how to conduct a value-based gap analysis before selecting a solution.

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