Best Practice Report

Sales Planning: Findings From Our Survey

January 1st, 2018

Summary

SiriusDecisions conducted a survey of global sales leaders to understand how B2B organizations are managing their sales planning processes. Most organizations complete their initial sales planning process on time, but fail to execute before the end of the first quarter. Almost all organizations reassess or modify quotas and account/territory assignments after they are delivered to sales reps.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.