Vision Report

The Circular Economy: How To Build Value From Secondhand Commerce

Understand The Three Dimensions Of A Successful Secondhand Commerce Business Model

August 10th, 2021
With contributors:
Martin Gill , Thomas Husson , Melissa Chaudet , Rachel Birrell

Summary

Secondhand “re-commerce” is thriving, and more brands want to be part of the action. With consumers placing a greater focus on sustainability, the opportunities of the circular economy are becoming more apparent, and more brands are considering what value they can gain from facilitating secondhand commerce — and how. This report outlines the range of secondhand re-commerce approaches that brands can choose from and helps them decide what level of involvement and responsibility they should take on when it comes to product resales.

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