Landscape Report

The Customer Feedback Management Landscape, Q3 2022

Forrester’s Overview Of 40 Providers

September 22nd, 2022
Colleen Fazio, Senior Analyst
Colleen Fazio Senior Analyst
With contributors:
Rick Parrish , Daniel Portillo , Angela Lozada , Shayna Neuburg

Summary

You can use customer feedback management (CFM) solutions to enhance customer understanding, drive employee engagement and action, and measure the impact of customer experience (CX) initiatives. But to realize these benefits, you’ll first have to select from a diverse set of vendors that vary by size, type of offering, geography, and use case focus. CX professionals should use this report to understand the value they can expect from a CFM vendor, learn how vendors differ, and select one based on size and market focus.

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