The Customer-Journey-Centric Firm

How Leading Organizations Are Transforming Toward Journey Centricity
January 1st, 2018
With Contributors:
and Karen Traikovich


This report lays out the way for CX pros to determine: 1) how critical journey-centricity is to your business; 2) how hard it will be to make the shift; and 3) what steps to take to successfully achieve journey-centricity.

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