The Digital Telco Metrics Inventory

Assess Whether You Have The Right Metrics To Measure Digital Initiatives

April 17th, 2023
With contributors:
Oliwia Berdak , Zhi-Ying Barry , Dan Bieler , Nicola Shorten , Sam Bartlett


Digital execs at telco organizations should measure four types of metrics (revenue, cost, operations, and customer experience) on three levels (organizational, digital business, and digital product/experience). This report gives digital leaders in telco organizations an inventory of existing digital metrics and helps them identify gaps in their measurement framework.

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