The Forrester Channel Incentives Toolkit

January 1st, 2018
Dara Schulenberg, null
Dara Schulenberg


The Forrester Channel Incentives Toolkit assembles research and tools that help organizations maximize the value of their incentive programs. Toolkit components help organizations strategize and select the right incentive type, and outline how to design incentives to support channel objectives. The toolkit also delivers a step-by-step approach to identifying the most effective combination of incentives to deliver partner results. This toolkit was created to help channel/partner marketers or channel operations leaders design and deliver incentive programs that best align with corporate goals and business objectives and resonate with partner ecosystems.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.