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The Forrester Sales Execution Process Map: Using The Process Worksheet

January 1st, 2018
Steve Silver, null
Steve Silver

Summary

Process mapping can help identify issues, isolate sales productivity barriers and prioritize improvement efforts. Use a standard template to catalog the details of sales processes and sub-processes, as well as improve visibility and understanding across the organization. Focus on sales activities to drive appropriate selection of sales technologies and move toward a program of continuous improvement in sales efficiency and effectiveness.

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