Certification

The Mastering Portfolio Marketing Certification Collection

Maximize Go-To-Market Performance With Audience-Centric Positioning, Messaging, And Product Launch Programs With Impact

February 16th, 2024

Summary

Forrester’s on-demand certifications offer short courses to help you advance your priorities. The Mastering Portfolio Marketing Certification focuses on how to create deep market and buyer knowledge throughout the organization and enhance your go-to-market approach by understanding buyer personas and their needs. The courses are curated by Forrester analysts and utilize interactive media and hands-on exercises for effective learning. This certification collection includes six courses — each requiring 2 to 4 hours to complete — that you can take in any order.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.