Businesses have changed the way they buy goods and services in the age of the customer, but they have done little to adapt the way they sell. Configure-price-quote (CPQ) vendors offer solutions to align the right products with the right customers and streamline the work required in each transaction. This report helps application development and delivery (AD&D) professionals supporting sales organizations understand how CPQ vendors have designed their offerings to help companies improve sales effectiveness and increase top-line growth.