Trends Report

What's On A Seller's Agenda?

August 13th, 2013
NK
Norbert Kriebel
With contributors:
Bradford Holmes , Michael Shrum , Scott Santucci

Summary

Your buyers have changed and there are some things you should know about them if you expect to get any money out of their wallets. If you are a sales, marketing, product, or other leader with responsibility for achieving your company's revenue goals, when you meet with executive buyers, they would like more time on the agenda spent talking about their challenges and how you can partner to make their initiatives successful.

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