Senior Vice President of Marketing, PetSmart

Bradley Breuer is Senior Vice President of Marketing at PetSmart, North America’s leading omni-channel pet retailer. Since joining PetSmart nearly four years ago, Bradley has transformed the way the company thinks about loyalty, personalization and the power of data in shaping meaningful connections with pet parents.

In this role, he leads PetSmart’s full marketing organization, overseeing brand strategy, creative, loyalty, customer relationship management and customer insights. Under his leadership, the team drives data-powered, integrated marketing efforts that connect with pet parents at every touchpoint and fuel business growth. His focus on advanced personalization capabilities enables PetSmart to deliver relevant, joyful engagement at scale, deepening relationships with pet parents and strengthening brand loyalty.

Prior to joining PetSmart, Bradley held senior leadership positions at some of the most notable retail brands, including Coach, Nike and Walgreens.