B2B Forum
EMEA

September 28–29, 2026 · London

Julia Paganelli

Chief Marketing Officer, SBS

Julia Paganelli is Chief Marketing Officer at SBS, a global banking and financial software provider serving 1,500+ institutions in 80 countries. She leads the company’s global marketing organization, currently driving the AI go-to-market strategy. Julia brings nearly two decades of marketing experience in the financial technology space.