B2B Forum
EMEA

September 28–29, 2026 · London

Reuben Webb

B2B Editor, The Drum

Reuben Webb is B2B Editor at The Drum, covering the brands, ideas and people shaping business marketing worldwide. A journalist, interviewer, documentary maker and speaker, he has spent his whole career proving B2B doesn’t have to be ordinary. Twenty-five years in B2B marketing as a chief creative officer taught Reuben a thing or two about the space, and lately it’s started to dawn on him that all of it has quietly made him a B2B influencer. He can’t wait to share this revelation with you.