
Gina Lambright
Executive Partner
Gina brings more than 25 years of marketing leadership experience to Forrester’s B2B research practice. As an executive partner, she works closely with C‑level marketing and growth leaders to translate strategy into action and accelerate business outcomes. Gina leverages Forrester’s research, data, and frameworks to support clients across critical initiatives, including go‑to‑market (GTM) transformation, brand and positioning, demand and revenue optimization, and organizational alignment. Her expertise spans B2B marketing strategy, product and brand marketing, demand generation, integrated GTM execution, and leading marketing organizations through periods of change and growth.