Featured Blogs

At the ICD Media Group’s Healthcare Burnout Symposium, healthcare thought leaders dove into the origins of and continuing reasons for clinician burnout. Experts on designing for empathy, clinician well-being, organizational transformation, patient experience, human suffering, moral injury, and physician resilience shared ideas and evidence-based solutions for helping the healthcare workforce.

Traditional managed services have long been caught in a fundamental dilemma: achieving high-quality service delivery while maintaining cost-effectiveness.

As pure knowledge businesses that make money in billable hours worked, service providers are on the front lines of genAI-powered disruption.

Over recent weeks, many Forrester clients have asked us how prospective tariffs might impact their supply chain processes and supporting applications.

Generative AI (genAI) has the potential to radically elevate customer experiences and streamline operations, delivering transformative impact across the enterprise, yet businesses encounter a significant challenge: the inherent limitations of foundational models.

InsureTech Connect (ITC) was bustling with 9,000 attendees, including carriers, agents, brokers, and a whole host of solution and technology providers, both incumbents and startups alike.

Who are the top vendors in the enterprise architecture management space and what sets them apart? Find out in this preview of the new Forrester Wave™ on enterprise architecture management suites.

When I published my blog post on the great DEX-pansion in October, I foretold a future when the digital employee experience (DEX) market would consolidate ... but I didn’t think it would happen so quickly.

AI rightly has taken center stage in the public cloud platform market, but it’s not the only major transformation underway. Get three key takeaways from our most recent Wave™ reports on public cloud platforms.

Ben Phillips, Head of Fujitsu Europe’s Customer Experience Performance Center, joins the CX Cast to share how Fujitsu Europe has scaled its CX program in a complex, account-driven B2B services organization.

Many companies think consumers want personalized interactions which isn't always the case. What consumers want is relevancy and value. Learn how Forrester’s four dimensions of customer value can help your company deliver.

Using SEI tools, dev leaders can optimize their software development processes while improving the developer experience. The market growth in SEI tools directly corresponds to the explosive use of genAI TuringBots, commonly referred to as copilots for software development.

Let’s brace ourselves for a hard truth. Trust in marketing measurement is already poor, and left unchecked, it’s poised to get 20% worse. Learn about the challenges and market forces contributing to this decline, and find out the steps that you can take to enhance trust in marketing measurement.

Get a quick definitions of a buyer’s journey map and a revenue waterfall and find out how they work together in preview of a new report.

Close to 70% of organizations plan to increase their CRM investments over the next year. Learn more about the the impact emerging technologies are having on CRM performance and adoption across three benefit horizons.

Learn why the Android OS can be just as vulnerable to attacks as Windows and what steps you can take to minimize the risk.

Orchestrating your partner ecosystem creates new value with e-commerce. Make no mistake, becoming a marketplace is a business transformation, not a feature rollout.

Recent worker strikes at Woolworths’ distribution centers in Australia have reignited concerns over the use of AI-powered productivity systems in the workplace.

Is alignment between B2B marketing and sales teams overrated? The concept may be in need of a rethink, say Principal Analysts John Arnold and Rick Bradberry. This week on What It Means, they describe what more productive marketing-sales relationships might look like.