Executive Leadership Exchange
The Executive Leadership Exchange (ELE) is a qualification-only program. It’s designed to deliver a premium experience for C-level marketing executives. The program will expand on the Forrester thought leadership presented at the conference and create a private senior executive network supporting leaders’ priorities. Facilitated networking sessions will be offered that target best practices aligned to executive priorities.
ELE is an invite-only program. To be approved to attend, applicants must be the senior-most technology leader from their organisation, not reporting into any higher technology executive. Applicants cannot be representatives from high-tech and service provider organisations that sell technology products or services. Attendees who may meet these qualifications will be invited to join the ELE experience.
Please contact events@forrester.com with any questions.
Exclusive Agenda
Private Executive Sessions
Attend private sessions featuring exclusive-panels and presentations from Forrester analysts.
Analyst Access
Priority Analyst 1:1 Booking
Receive priority booking for 1:1 networking and guidance meetings with our best-in-class analysts & experts.
See our filtered agenda for details on the Executive Leadership Exchange Program (ELE) throughout B2B Summit APAC.
Forrester Women’s Leadership
Rise Above Uncertainty: Empowering Women Leaders To Take Risks And Flourish
In today’s unpredictable world, women in leadership face unique challenges, from navigating the invisible load of responsibilities to finding the courage to take risks in uncertain environments. Balancing fear of failure with the need for growth requires recalibrating your approach to risk and resilience.
This session features a panel discussion with distinguished marketing leaders who will share personal stories of risk-taking, pivotal decisions, and lessons learned in their leadership journeys. Following the panel, engage in small-group community discussions to reflect, connect, and explore a practical Risk-Reward Matrix designed to help you evaluate opportunities and take bold steps forward.
What You’ll Learn:
- How to reframe risk-taking as a pathway to growth and transformation.
- Insights on navigating uncertainty, balancing work and personal responsibilities, and making confident decisions.
- How to apply the Risk-Reward Matrix to take bold, strategic actions in your leadership journey.
See our filtered agenda for details on the Forrester Women’s Leadership Program throughout B2B Summit APAC.
Analyst-Led Roundtables
Expertly curated by our analysts and experts, these 30-minute roundtables foster vibrant discussions among peers on trending topics. Held during breaks, they offer a prime opportunity for networking and knowledge sharing. Limited seats are available.
11:15 am – 11:45 am
- Communicating Performance For Leadership with Mavis Liew
- Is Event ROI A Pipe Dream? with Conrad Mills
- Why Does B2B Messaging Fail? And What Can We Do Better? with Paul Ferron
Workshops
60-minute hands-on, interactive session led by Forrester analysts. Pre-registration is required. Registration will open one month prior to the event.
2:45 pm – 3:45 pm
The Solution Blueprint For Revenue Process Transformation with Conrad Mills
B2B Summit APAC · November 6, 2025 · Singapore & Digital
Have a question about an upcoming Forrester event? Contact us at events@forrester.com.