Best Practice Report

Analytics And Automation Anchor A Future Fit Experience Architecture

Vision: The Digital Experience Delivery Playbook

February 12th, 2021
NB
Nick Barber
AB
Allen Bonde
With contributors:

Summary

Creating high-impact, scalable digital experiences is a key milestone to digital transformation. Yet, doing it more efficiently separates winning strategies from the manually intensive. Time-to-market is even more important as firms return to growth post-COVID-19. This report outlines the growing role of DX delivery teams, explains why building around a standard architecture is imperative, and how analytics, automation, and data are core to delivering value when fully harnessed AD&D pros and creatives.

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