Trends Report

BT 2020: To Thrive In The Empowered Era, You'll Need Software, Software Everywhere

January 30th, 2012
Phil Murphy, null
Phil Murphy
With contributors:
Kyle McNabb , John Rymer , Dave West

Summary

We've entered the empowered era: an age in which power has shifted from corporations and government institutions to people — people who have been empowered by software-fueled technology. The empowered era will bring fundamental change to our global ecosystem through the 2010s and well into the 2020s. During this period of change, software will be everywhere and part of nearly everything — the glue that binds everything together. Your job has never been more important nor in more flux. Software is your business, and how you help your firm develop and deliver software will help fuel and sustain competitive advantage.

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