Trends Report

Benchmark 2007: Digital Home Foundations Grow

Home Networking: Early Adopters Opt For Wireless

October 30th, 2007
Charles Golvin, null
Charles Golvin
With contributors:
Heidi Shey , Remy Fiorentino , Ellen Daley

Summary

Home networks — the foundation of the digital home — continued to grow in penetration in the past year. Today 18% of North American households own a home network, a 12% increase over the previous year. Networked households are predominantly Early Adopters with high-speed access and multiple PCs, and they prefer wireless networking technology. Tech marketers pitching networked consumer electronic devices and new digital experiences need not wait — they have a robust market to target today.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.