Save or Share this Report

For Customer Experience Professionals

Brief: How QVC Creates Great Omnichannel Customer Experience

August 7, 2015

Primary author headshot

Authors

  • By Andrew Hogan
  • with John Dalton,
  • Deanna Laufer,
  • Ryan Trafton,
  • Kara Hartig

Why Read This Brief

At Forrester's CXNYC 2015 Forum for customer experience (CX) professionals, QVC shared the practices it follows to create a great omnichannel customer experience. In addition to being a leader in Forrester's US Customer Experience Index (CX Index™), Q1 2015, QVC's eCommerce sales are now 47% of its US revenue. This report outlines what CX pros can learn from QVC's success to elevate their own omnichannel customer experiences.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($349 USD).

Purchase

Recommended Research