Case Study: How GameStop Is Fighting Disruption

May 10th, 2016

With contributors:

Fiona Swerdlow , Diana Gold , Peggy Dostie

Summary

Like many companies in the physical media sector, video game retailers face disruption from mobile devices, digital distribution, and intense competition. This case study provides eBusiness professionals with an overview of the many steps that one of the country's largest video game retailers, GameStop, is executing to drive incremental sales and greater profit.

Want to read the full report?

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.