Case Study

Case Study: Oreck Improves Media Spend ROI By Taking A Unified View Of The Customer

April 25th, 2012
Ari Osur, null
Ari Osur
With contributors:
Emily Riley , Elizabeth Komar

Summary

Oreck decided it was time to get smart about impression delivery across multiple channels. Working with partner Knotice, Oreck created a unified view of the customer to effectively target and deliver brand messages with improved relevance to each unique customer across multiple channels.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.