Report

Chart Your Course To B2B Marketing Transformation

March 9th, 2020
With Contributors:
Miriam ElKorchi
and Christine Turley

Summary

This report, and its companion tool, will help you develop your high-level plan to operationalize marketing transformation and drive the change needed to take you from your current maturity to your envisioned future state.

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This report is available for individual purchase ($1495).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.