Consumer Usage Of Kiosks And Self-Service Checkout Tools

December 8th, 2009

With contributors:

Patti Freeman Evans , Kate van Geldern

Summary

In-store kiosks and self-service technologies are becoming more present in consumers' everyday lives via ATMs and airport check-in and can provide opportunities for cross-channel growth. They're gaining traction in retail, as well. This is particularly true in the grocery sector, where self-checkout technologies have been implemented since 1998. Sixty-one percent of US online adults are interested in scanning and paying for purchases using self-checkout at places like the grocery store. Other retailers are also likely to benefit from self-service tools: 74% of consumers who have used an in-store kiosk report that these tools are "useful."

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