Trends Report

Empower Your Employees To Renovate Your Customer Experience Ecosystem

Tap Workers' Knowledge Of Ecosystem Constituencies To Create New Value

November 18th, 2014
TJ Keitt, null
TJ Keitt
With contributors:
Rick Parrish , John Dalton , Samuel Stern , Curt Nichols

Summary

Building healthy customer experience (CX) ecosystems is challenging because CX executives often don't view customer experience holistically. Fortunately, there are employees in the workplace that can help provide this perspective. Most global information workers routinely interact with partners, peers, and customers as part of their day-to-day jobs. This report explores how CX leaders can tap these relationships to rebuild and reimagine their ecosystems.

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