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For B2C Marketing Professionals

Enhance Your Brand's Customer Experience With Ratings And Reviews

March 1, 2018

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Why Read This Report

Consumer reliance on ratings and reviews during the purchase process remains strong. But marketers must play a larger role in the rating and review process to foster brand and customer value. Marketers, read this report to understand the impact ratings and reviews can have on your marketing efforts and overall brand experience.

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Table of Contents

  • Marketers Aren't Maximizing The Value Of Ratings And Reviews
  • Use Ratings And Reviews To Deliver Value To Customers And Brands
  • Recommendations

  • Put Ratings And Reviews To Work Throughout Your Brand Experience
  • Supplemental Material
  • Related Research Documents