Forecast Report

Forrester Research Mobile Advertising Forecast, 10/08 (US)

ForecastView Spreadsheet

October 30th, 2008
Vikram Sehgal, VP, International Product
Vikram Sehgal VP, International Product

Summary

Mobile Advertising Forecast (US): Spending by companies on mobile marketing segmented by mobile advertising and search. Includes data on mobile Internet users, application SMS users, and volume. Includes historical data going back to 2001 plus a five-year forecast.

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