Forecast Report

Forrester Research Mobile Banking Forecast, 2012 To 2017 (EU-7)

ForecastView Spreadsheet

November 28th, 2012
Susan Wu, null
Susan Wu

Summary

Adoption of mobile banking by individual mobile users in the EU-7 countries of France, Germany, Italy, Netherlands, Spain, Sweden, and UK. The forecast segments the addressable market and reports for mobile bankers by generation (age), smartphone usage, access type (SMS, mobile site, and application), and functions (information, transactions, and alerts). Includes historical data dating back to 2009 plus a five-year forecast.

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