Forecast Report

Forrester Data: Online Retail Forecast, 2017 To 2022 (Asia Pacific)

ForecastView Document

March 21st, 2018
SM
Satish Meena
With contributors:
Vikram Sehgal , Sanjeev Kumar

Summary

Asia Pacific is the largest region for online retail sales, containing both the largest market (China) and the fastest-growing market (India). We expect that around one-fourth of total retail sales will take place online by 2022 in Asia Pacific. Smartphones are the key driver of online retail in Asia Pacific, with 80% of online retail sales coming from mobile by 2022. The related forecast details online and offline growth across five markets. It also reveals the breakdown of mobile versus desktop commerce and provides historical data going back to 2009.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.