Best Practice Report

How AI And Automation Drive Better Customer Service Experiences

Follow Six Simple Steps To Avoid Frustrating Customers When Deploying AI And Automation In Customer Service

February 16th, 2021
Ian Jacobs, VP, Research Director
Ian Jacobs VP, Research Director
Karine Cardona-Smits, null
Karine Cardona-Smits
With contributors:
Martin Gill , Clarissa Skinner , Peggy Dostie

Summary

AI and automation are in demand for companies exploring ways to reduce their call center costs. But when companies fail to take the right approach, they disappoint both customers and employees. This report explains how to avoid the common pitfalls that can ruin ROI and how to blend human and AI customer service successfully, reducing costs while also improving experiences.

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