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For Customer Experience Professionals

How B2B2C Companies Can Invest In Their Partners And Boost Everyone's Bottom Lines

Enable Your Partners To Maximize Efficiency And Increase Revenue

December 14, 2020


Why Read This Report

B2B2C companies face a difficult challenge: How can they provide reliable, consistently excellent, and on-brand experiences to their end customers when they don't own all of the customer touchpoints? The key to doing so is to build better relationships with your partners, treating them as well as you would treat your customers or employees. This report explains how customer experience (CX) professionals can improve their CX by focusing on their partner experience (PX).

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Table of Contents

  • Failure To Invest In Partners Hurts Brands And Customers
  • Rethink How You Relate To Your Partners
  • Recommendations

  • Build A Strong Relationship With Your Partners
  • Supplemental Material
  • Related Research Documents

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