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For Customer Experience Professionals

How To Build A Viable B2B Customer Health Assessment

Health Assessments Help B2B CX Pros Link Customer Experience To Business Success

August 16, 2017

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Why Read This Report

Business-to-business (B2B) companies are embracing customer success management to improve customer experience (CX). But how can they prove the efficacy of their efforts? Enter customer health assessments. These evaluations help CX and customer success leaders determine if the experience is helping clients achieve their business goals. This report helps CX pros build an initial health assessment and develop it over time.

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Table of Contents

  • Customer Health Assessments Help Ensure Good B2B CX
  • CX Pros: Don't Overthink Your Customer Health Assessment Plans
  • Customer Health Assessments Will Evolve As CSM Teams Mature
  • What It Means

  • Technology And Services Innovation Will Power Health Assessments
  • Supplemental Material
  • Related Research Documents

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