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For eBusiness & Channel Strategy Professionals

How To Serve Cross-Border Shoppers In Today's Global eCommerce Landscape

July 15, 2019

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Why Read This Report

When domestic eCommerce merchants aren't meeting their needs — due to assortment, product availability, cost, or other reasons — consumers are increasingly using the internet to buy from merchants outside their country borders. This report helps digital business executives at retailers and brands understand the cross-border online retail market and the solutions available to help them serve cross-border shoppers.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

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Table of Contents

  • eCommerce Growth Is Coming From Outside The US And EU-7
  • Cross-Border Shopping Has A Growing Share Of eCommerce Sales
  • Choose From Four Cross-Border Shipping Models
  • Recommendations

  • Level-Set Expectations About Cross-Border eCommerce Sales
  • Supplemental Material
  • Related Research Documents

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