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For CIOs

Integrated Business Services — Operating At The Pace Of Business Change

Vision: The Adopting Integrated Business Services Playbook

November 14, 2013

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Why Read This Report

A new business operating model is enabling both agile response to increasingly powerful customers' demands and enterprisewide efficiencies — maintaining end-to-end value delivery over time while balancing global and local needs. Forrester calls this model integrated business services. With these services, companies will conceptualize, implement, and deliver ongoing value through persistent, small, multiskilled teams that drive and own business outcomes — integrating capabilities from multiple organizations' functions and processes. This report lays out the vision for the integrated business services model, showing how CIOs can help their firms apply the model by transforming governance, strategy, sourcing, and delivery.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

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Table of Contents

  • The Age Of The Customer Requires A New Business Operating Model
  • CIOs Deliver New Value, Agility, And Efficiency
  • Adoption Of The Model Can Be An Evolution Or A Revolution
  • WHAT IT MEANS

  • Integrated Business Services Redefine Variable, Cross-Function Work
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