Trends Report

Key Considerations For Designing User Experiences On The iPad

Tailor Apps For The iPad's Unique Form Factor And User Behaviors

December 6th, 2010
Ron Rogowski, VP, Executive Partner
Ron Rogowski VP, Executive Partner
Richard Gans, null
Richard Gans

Summary

The iPad's popularity has caused customer experience professionals to take a hard look at providing relevant experiences for yet another device. Because of the iPad's unique form factor and use paradigm, customer experience professionals need to tailor iPad experiences that take advantage of these attributes and provide more robust and interactive experiences that fill the void left between those of iPhone apps and standard Web sites.

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