Making Sense Of New Video Consumption Behavior

The Proliferation Of New Digital Video Sources, Formats, And Devices Demands New Planning Recipes
January 22nd, 2015
With Contributors:
Luca Paderni
and Elizabeth Ryckewaert


Consumers' video viewing habits are changing as new sources of TV content they love, available on new devices, allow them to watch their favorite shows more conveniently. Consumers are also satisfying their video appetite with new formats that don't follo

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