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For eBusiness & Channel Strategy Professionals

Market Overview: Digital Commerce Solutions 2011

November 7, 2011

Primary author headshot


  • By Peter Sheldon
  • with Zia Daniell Wigder,
  • Brian K. Walker,
  • Lily Varon

Why Read This Report

In the past, online transactions for digital product purchases differed little from physical product purchases, with the exception of the delivery method. However, today's digitally connected consumer is eschewing the traditional ownership model of buy, download, install, and use. Consumers want access to digital content and services across their connected devices, anytime, anywhere — and are increasingly embracing virtual ownership models that provide access to vast libraries of content, services, and products under subscription, usage, and other ownership models. eBusiness leaders charged with monetizing their firms' catalog of digital content, software, or online services must find digital commerce solutions that allow flexibility to trial alternative business models while supporting fulfillment across multiple consumer touchpoints. This research provides tactics for selecting digital eCommerce solutions and looks at some of the key solutions available in the market today.

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Table of Contents

  • New Business Models Disrupt The Status Quo
  • Demand For Digital Commerce Solution Stems From Multiple Verticals
  • Digital Commerce Solutions Have A Unique Set Of Features And Services
  • recommendations

  • Operational Considerations Will Guide Vendor Shortlist
  • Supplemental Material