Trends Report

Master Design Thinking To Accelerate Your Tech Strategy

Design Thinking Provides A Common Framework For Action And Innovation

April 18th, 2016
Sharyn Leaver, Chief Research Officer
Sharyn Leaver Chief Research Officer
Martin Gill, VP, Research Director
Martin Gill VP, Research Director
With contributors:
John Dalton , Christopher Mines , John McCarthy , Peter Burris , Alex Causey , Rachael Klehm , Kara Hartig

Summary

Teams across your business are likely using customer-focused methods to help pursue the technology strategy and create digital experiences. Unfortunately, different teams use different methods to achieve domain-specific goals, which confuse collaboration and hamper speed and innovation. Customer-obsessed firms are weaving these methods into a common framework. This report shows how design thinking brings these disciplines together and will become the foundational process for executing on CIOs' technology strategy.

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