Trends Report

Over The Top: The Path To Internet-Delivered TV

Devices, Economics, And Interface Obstacles Will Slow This Transition

January 3rd, 2007
Josh Bernoff, null
Josh Bernoff
With contributors:
Maribel Lopez , Alyssa Baer , Charles Golvin

Summary

Now that so much video is available online, television executives are asking if future TV programming will be delivered over the Internet, bypassing today's traditional cable and satellite providers. This idea, known as "over-the-top TV," faces four obstacles: lack of Internet connections to TV sets, bandwidth-limited video quality, lack of business models, and the challenge of navigating through thousands of video programs. All of these are on the way to being solved, but, even so, it will take at least five years before over-the-top TV can compete at all with cable or satellite.

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