Predictions Report

Predictions 2019: Business Insights

Don't Demonize Data — It's Still The Lifeblood Of Business Insights

November 6th, 2018
Jennifer Belissent, PhD, null
Jennifer Belissent, PhD
Cinny Little, null
Cinny Little
With contributors:
Srividya Sridharan , Michele Goetz , Noel Yuhanna , Gene Leganza , Henry Peyret , Elizabeth Hoberman


While AI is the darling of the day, enterprises often forget that to leverage the power of AI, you still need to transform your business into an insights-driven business. That means continuing to invest deeply in driving adoption of insights across the enterprise, modernizing your data governance and data technologies, decluttering your dashboards, and thinking ahead in terms of creating new sources of revenue from data. Our five predictions for 2019 will help insights leaders refocus and retool to drive more outcome-focused enterprise insights.

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